Reduce Your Stress Load, Sleep Better and Concentrate Easier by Focusing on the Breath

We know there are more companies and organisations than ever before now looking for advice on wellbeing strategies including breathwork for education and the workplace and we can help. Even the media are now talking about breathing!

We featured on BBC5 Live Breakfast and a host of other national and regional print, online and broadcast titles in 2023 talking about the very subject!

You Are How You Breathe

Our goal is to help people maintain and improve their wellness.  It’s always worth remembering, especially in education and at work – our target audiences – and where potentially much of our stress comes from daily that breathing well is your best friend.


A word from Sniff Sigh Yawn founder, Joel Jelen.

I met this genius of a doctor more than 25 years ago called Dr Len McEwan who got paid to teach people how to re-train their breathing and I was fascinated!

Dr. McEwan was an expert in Chronic Hyperventilation Syndrome and I could relate to some of his work based on the fast pace required to operate in media…an industry i’ve operated in for three decades.

As i learned more, i realised that my sinus problems, food intolerances and eczema as a kid were highly likely the result of being a mouth breather.

I latterly became inspired to study the Buteyko method of breathing re-training in 2010 as set out for me by Patrick McKeown who was a student of Dr Konstantin Butyeko.

Buteyko, himself a chronic asthma sufferer with very high blood pressure, went on to manage then alleviate his conditions by first understanding then applying the value of learning to breathe less.

Yes, the less breaths and the lower the breathing volume you take every minute can have a dramatic positive influence on your health.

In terms of my outlook, I have always been an admirer of people in sport, business and life who could operate in an energetic manner yet remain calm.

That’s exactly what an insight into breathwork and breathing exercises/techniques using the Buteyko method offers in benefiting people’s health and life.

How Many of Us Realise That How We Breathe Affects Our Studies And Work?

One of the most important parts of the process in becoming a better breather is gaining awareness of your current state. It is very common for people to be unaware of how they breathe.

For example, and with regards to studying, work and everyday life, if you end your day by sleeping using mouth breathing, you automatically create stress in your system and fight or flight. Think about how that can affect you and your relationships over a prolonged period of time.


Learning to breathe optimally as nature intended is the foundation of good health.

In the fast-paced world of the 21st century, people no longer breathe as nature intended. The result is we often reach our school, college, university or workplace in sub-optimal health and the resulting impact on our performance. Sniff. Sigh. Yawn. alongside expert partners helps children, young people, corporate and community organisations to change this.

Book a free 20-minute telephone or online consultation with Joel Jelen and gain a brief insight into questions you have around breathwork and wellbeing. e.

Why Does Daddy Breathe Funny?

This A-to-Z book includes a glossary of new words for children and short notes about better breathing for parents. Slow down, relax and read this book with your children to find out how you can all breathe better and improve your health.